Key Analytics Metrics and What They Mean

Understanding the key metrics in your Chefadora analytics dashboard is crucial for optimising your recipes and engaging your audience effectively. Here are the main metrics you should pay attention to and what they mean:

Total Views

  • Definition: The total number of times your recipe has been viewed.

  • Importance: High view counts indicate popular recipes. Aim to increase this number by sharing your recipes on social media and optimising them for search engines.

Total Engagement Time

  • Definition: The total amount of time users spend interacting with your recipe.

  • Importance: Longer engagement times suggest that users are finding your content valuable and are spending time reading and following your recipe.

Number of Saves

  • Definition: The number of times users have saved your recipe to their collections.

  • Importance: A high number of saves indicates that users find your recipe worth revisiting. It’s a strong indicator of user interest and content value.


Recipe Indexed on Google

  • Definition: Indicates whether your recipe has been indexed by Google.

  • Importance: Indexed recipes are searchable on Google, increasing the chances of attracting organic traffic.

Total Organic Impressions on Google

  • Definition: The number of times your recipe has appeared in Google search results.

  • Importance: High impressions mean that your recipe is visible to many users searching for related content, which can lead to increased traffic.

Number of Clicks from Google

  • Definition: The number of times users have clicked on your recipe from Google search results.

  • Importance: More clicks indicate that your recipe is appealing to users searching for related topics. This can drive significant traffic to your recipe.

Average Search Position on Google

  • Definition: The average position your recipe appears in Google search results.

  • Importance: A higher position (closer to the first page) means more visibility and a higher likelihood of attracting clicks.

For detailed steps on how to access the analytics dashboard and recipe-specific analytics, refer to our guide to Accessing Analytics.

Improving Your Metrics

For tips on improving your recipe’s performance and reach, refer to our Enhancing SEO for Your Recipes guide. By focusing on these key metrics and understanding what they mean, you can make informed decisions to optimise your content and grow your audience on Chefadora.

Free Growth Consultation

Chefadora offers free growth consultations to help you optimise your content strategy and expand your reach. Our dedicated account managers provide personalised guidance to help you understand your analytics, improve your recipes, and effectively use social media to grow your audience. Contact us to schedule a session and receive tailored advice for your growth.


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